Professional Ecommerce Image Editing Techniques

Ecommerce Image Editing Techniques: In recent times, eCommerce portals are a rage and people love shopping at online websites. First, there is a lot of variety on the online sites and secondly, everything is displayed in front of the eyes. Anyone can see anything at any time and any place without bothering the owner. Are you busy enough not to visit any shopping mall or store to buy things? Or do the malls get close when you get free? In that case, e-commerce portals are a great option.

During the last decade, online portals have made a special place in the industry across the globe. Since everyone is busy in their jobs and professions, eCommerce sites come as a total savior. Now have you ever wondered what makes the eCommerce portal successful? It is the presentation and the appearance that makes shopping an exciting and popular thing. Let’s explore the points or elements or tips that keep the business growing:

Professional Ecommerce Image Editing TechniquesThis image is used solely for illustrative purposes. We do not intend to offend or conflict with any societal, cultural, religious, or political values. Image Source: Unsplash+

 

How is E-commerce Different?

E-commerce sites have made their way to the hearts and minds of the people. Because the sites are easily navigable, simple to browse, and categorically divided, it is easy to find the product. However, it saves time, effort, and money too due to the ongoing discounts and offers. You can get amazing offers and deals online which is not possible in malls or stores. Also, new arrivals and fashionable items hit the e-portals that you can buy at affordable prices.

To add the products to the portal, it is essential to capture the product photos first and then edit them in an interesting way. It is important to lure the viewers and push them into buying the products. It is possible only when the product images are appealing to the eyes of the viewers. No one wants to see blurry or faded pictures, so let’s get started with learning about the image editing methods that are usually applied.

Some pictures might need retouching, manipulation, or color correction. Here are the most common and used Ecommerce Image Editing Techniques:

Ghost Mannequin

Neck joint or ghost mannequin is a technique that is used to give a 3d or hollow man effect to the images. Usually, it is applied on apparel or garments that are hard to display otherwise. With neck joint service, the apparels look perfectly shaped and fitted and the viewers can imagine themselves wearing that garment. Photoshop is used to apply this method in the post-processing phase.

Clipping Path

To remove the unwanted areas or backgrounds of the image, a clipping path is used. For eCommerce portals, it is necessary to shoot the products against white backgrounds and here clipping path comes in handy. If the products have patterned, colored or bad backdrops, a pen tool is used to erase them.

Color Correction

At times, while shooting the pictures, some unwanted reflections or shadows come along which affect the colors of the image. So it becomes necessary to edit the photos and correct the colors to enhance their look. For that, you can use the auto color correction feature available in Photoshop that automatically adjusts the bad colors and tone of the image.

Shadow Creation

Shadows make an integral part of the images, especially in product photography. It enhances the appeal of the photo and makes the object pop out from its respective background. Also, to give a more realistic touch to the object or product, drop shadow and mirror reflection are used. Drop shadow looks authentic and makes the product look attractive from every angle.

Conclusion

Hope you get to know the importance of photo editing methods that lend a professional look to ecommerce sites. These are the methods that are used widely by photographers and ecommerce owners which keep the sites consistent. Without these services, it is almost impossible to imagine the online world because perfection is the key to success.

To achieve perfection, image editing is required and for image editing, these services are must-haves. For uninterrupted sales and higher revenues, add these photo editing methods to your online regime and see how you get quality and genuine customers.

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